# HauteLook finds success with customized multichannel consumer experience

<https://nrf.com/news/hautelook-finds-success-customized-multichannel-consumer-experience>

- Host: [nrf.com](https://links.thingelstad.xyz/hosts/nrf.com/)
- Saved: March 18, 2011 (2011-03-18T19:28:25Z)
- Record: https://links.thingelstad.xyz/links/01310b49fdc2/
- JSON: https://links.thingelstad.xyz/links/01310b49fdc2.json

## From the page (probably an excerpt, not Jamie's words)

HauteLook on Facebook: As an additional tool, HauteLook launched a Facebook page to provide an additional channel to reach their targeted customer. The first HauteLook Facebook-only private sale comprised 10% of the days total traffic. The Facebook private sale attendees had 2 times the regular conversion rate with over 40% being new buyers. Another stunning stat: 50% of HauteLook customers are logged into the flash sale site and Facebook at the same time.

## Facts

- Kind: [Page](https://links.thingelstad.xyz/kinds/page/)

## Same host

- [Facebook Retail 101: Exclusivity creates a frenzy Shop.org Blog](https://links.thingelstad.xyz/links/ea4d532e291a/) (nrf.com, October 8, 2010)

## Saved the same week

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- [Backbone.js](https://links.thingelstad.xyz/links/622295f06989/) (backbonejs.org, March 18, 2011)

## Elsewhere

- Wayback Machine: https://web.archive.org/web/*/https://nrf.com/news/hautelook-finds-success-customized-multichannel-consumer-experience