I Work On A 5 Year Time Frame. Anything Less Is A Loss.

I’m kind of like this too…

I have a rule: I don’t start anything I’m not willing to commit five years of my life to. No projects I’m going to get bored with after six months, no half-hearted schemes for a quick cash grab. If I can’t see myself grinding away at it for 5–7 years, minimum, I don’t even bother. I believe in the long game.

My friend Garrick and I would refer to "Decade Projects". Things you fully plan to pursue for a decade. Sure part of it was similar to Westenberg to identify things that are worth doing. But we also liked the idea of removing urgency where we didn’t want it. Let things develop on their own time scale.