# Announcing Coinbase Fact Check: Decentralizing truth in the age of misinformation | The Coinbase Blog

<https://blog.coinbase.com/announcing-coinbase-fact-check-decentralizing-truth-in-the-age-of-misinformation-757d2392d61a>

- Host: [blog.coinbase.com](https://links.thingelstad.xyz/hosts/blog.coinbase.com/)
- Saved: May 27, 2021 (2021-05-28T02:02:06Z)
- Record: https://links.thingelstad.xyz/links/46026b783914/
- JSON: https://links.thingelstad.xyz/links/46026b783914.json

## What Jamie wrote

[Coinbase](https://www.coinbase.com) feels that some of the media coverage on them is not accurate and are launching a new blog section to specifically address that.

> I believe there is a reasonable middle ground between these first two options, which is to simply publish the truth, in a thoughtful and respectful way, and build a direct relationship with your audience. Companies no longer need to go through biased intermediaries to communicate with their customers and stakeholders. They often have equal or greater reach via their blog, podcast, or YouTube channel. In many cases, the only organization that knows what really happened is the company itself.

I think that is great. Companies should feel free to have a voice and get their opinion out there for all to see.

> Companies are now emerging as a third source of truth, and can create accountability when misinformation is spread via other channels.

This is a continuation of a thought that has been around since the early 2000s. [Dave Winer](http://davewiner.com) framed [Sources go direct](http://scripting.com/stories/2009/05/15/sourcesGoDirect.html) in 2009. In 2010, my former boss [Larry Kramer](https://en.wikipedia.org/wiki/Larry_S._Kramer) was putting these ideas forth in his book [C-Scape](https://www.amazon.com/C-Scape-Navigating-Business-Larry-Kramer/dp/0061984973).

> Why media? Every aspect of every business is increasingly carried out through the media. From advertising and marketing to sales and customer service, from product design to manufacturing, everything that happens anywhere in business is ever more likely to happen on a screen or handheld device.

## Facts

- Kind: [Page](https://links.thingelstad.xyz/kinds/page/)

## Appears in

- [WT188: Weekly Thing #188 / Ethereum, Emulator, Ephemerality](https://weekly.thingelstad.com/archive/188/), Notable

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## Elsewhere

- Wayback Machine: https://web.archive.org/web/*/https://blog.coinbase.com/announcing-coinbase-fact-check-decentralizing-truth-in-the-age-of-misinformation-757d2392d61a