Will More Ways to Like An Item Fix Social Commerce?
thehighlow.com/2012/04/will-more-ways-to-like-an-item-fix-social-commerce
From the page
Saved with the link. Notes from 2007 to 2016 are mostly the page's own words, so this is probably an excerpt.
Social commerce could be on the verge of expansion with a new service called Graphite, which allows brands to better leverage their social media. For a fee, retailers can install a whole range of buttons on their web sites, spin-offs of the traditional Facebook like and Twitter tweet this choices. When visitors click one of the bespoke buttons attached to a particular product, their choice and the item will show up on their Facebook timeline.
Saved the same week · 42 links that week
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