Owner of Tumblr confirms site’s shift from “surging” to “small and focused” | Ars Technica
arstechnica.com/gadgets/2023/11/tumblr-is-reportedly-on-life-support-as-its-latest-owner-reassigns-staff
What Jamie wrote
I was happy that Automattic bought Tumblr, but also not surprised they couldn't make it grow again. Tumblr to me seems to live in this empty space between social media and blogging, not really feeling at home in either.
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