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  "title": "Billionaire No More: Patagonia Founder Gives Away the Company",
  "note": "[Yvon Chouinard](https://en.wikipedia.org/wiki/Yvon_Chouinard), founder of Patagonia, has long been an atypical founder.\n\n> Rather than selling the company or taking it public, Mr. Chouinard, his wife and two adult children have transferred their ownership of Patagonia, valued at about $3 billion, to a specially designed trust and a nonprofit organization. They were created to preserve the company’s independence and ensure that all of its profits — some $100 million a year — are used to combat climate change and protect undeveloped land around the globe.\n\nI love Chouinard's comment at the end of the article.\n\n> “I feel a big relief that I’ve put my life in order,” Mr. Chouinard said. “For us, this was the ideal solution.”\n\nIt will be interesting to see how this works out. I suspect it will work very well. Patagonia has always been driven by its values. This structure will allow it to continue to do that.",
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