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  "note": "It seems New York Times Magazine has discovered [MrBeast](https://www.youtube.com/@MrBeast)!\n\n> Donaldson has built a YouTube empire on this kind of quasi philanthropy, in which he crafts spectacles around surprise cash giveaways ([\"Giving a Random Homeless Man $10,000\"](https://www.youtube.com/watch?v=N_GMakKf7G4)), contests with expensive prizes ([\"Last to Leave $800,000 Island Keeps It\"](https://www.youtube.com/watch?v=NkE0AMGzpJY)) and other lavish, if not particularly sensible, gifts ([\"Tipping Waitresses With Real Gold Bars\"](https://www.youtube.com/watch?v=Rmf6T_Ewt38)). The phenomenal popularity of these videos has made him a superstar by any measure and cemented his reputation as a secular saint among the YouTube faithful, but it has also left him open to the criticism that his generosity is more calculated than heartfelt -- another audience-development strategy alongside the garish thumbnails and finely tuned video titles.\n\nThis is a decent overview of MrBeast and his continually growing YouTube \"empire\". ",
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