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Schafer: Target still trying to catch up after mistaken Web strategy - StarTribune.com

www.startribune.com/target-still-trying-to-catch-up-after-mistaken-web-strategy/360619791

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Saved with the link. Notes from 2007 to 2016 are mostly the page's own words, so this is probably an excerpt.

This little episode may yet turn out be a rounding error in Target’s annual results. Yet once again it raised a question that’s long intrigued me, and that’s how different the landscape would look today had Target not outsourced much of its website for 10 years to Amazon.com.

That decision now looks like a mistake, as Target tries to close some of the competitive gap with its toughest ­competitor.