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Editorial: One Year In: Why A Die-Hard Mechanical Watch Lover Can't Get The Apple Watch Off His Wrist (And Why That Matters)

www.hodinkee.com/articles/why-jack-forsters-cant-take-off-the-apple-watch

From the page

Saved with the link. Notes from 2007 to 2016 are mostly the page's own words, so this is probably an excerpt.

It’s almost improbably well done, and it shows a willingness to think creatively that ought to be heeded by the luxury watch industry – and it also suggests to me that underestimating its impact, and Apple, is dangerous.