Wikipedia Endowment: The Site Is Rich. Why Is It Fundraising?

I’m a big fan of Wikipedia and have donated to the site regularly for years. I plan to continue. I’m glad that they have successfully gotten their endowment funded. I have no issue that they are hiring technology and leadership and paying a competitive market rate. I’m not a fan of this meme that if you choose to be in non-profit you are bound to a life of poverty.

Now, with that said, I do think the organization should be clear on what they are going to put the additional funds to work to do. If Wikipedia can raise beyond it’s own needs, but put those resources toward things that are aligned with their mission, I’m fine with it.