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Opinion: FTX failed because it veered from decentralized finance - MarketWatch

www.marketwatch.com/story/long-live-crypto-ftxs-failure-doesnt-diminish-the-worthy-purpose-of-decentralized-finance-11669140719

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"Not your keys, not your crypto." Many people I know in crypto didn’t fall for the FTX fraud because of a close aherence to that principle — they keep their crypto on their own and self-custody. FTX of course offered incredible interest rates and yield on assets you left with them, which was the other reason many people weren't affected — it was simply too good to be true.