Etsy’s Trying to Fix Tech’s Women Problem. Why Aren’t You?
medium.com/matter/this-is-the-last-thing-youll-ever-need-to-read-about-sexism-in-tech-56b9a3a77af0
From the page
Saved with the link. Notes from 2007 to 2016 are mostly the page's own words, so this is probably an excerpt.
The first step is, throw out the hoodie-wearing boy-genius and build a new archetype.